How to Win Social Media.
While these are examples of basic Digital Marketing, understanding its value in comparison to other mediums is key. With traditional marketing you’re guaranteed a hefty bill, limited exposure to an audience that may or may not even look at the housing market, and only one way to gauge whether or not the ad was effective for the money spent. Digital Marketing however offers much lower, dynamic pricing based on the type of ad, advertising method of pay, which can all tailored to your liking. In addition to the pricing, every ad posted comes equipped with tools that let you view every last detail about your ad. Was it viewed from mobile? Was it within the targeted region? What time did people view my ad? Did anyone click? This information can be used to make direct adjustments for your currently run ads with no additional costs.