The Search Engine Landscape
Learn the Importance of Search Engine Ranking or ‘Digital Real Estate’
SEM + SEO Work Together To Grow Your Real Estate Business
- Search Engine Optimization (SEO) & Search Engine Marketing (SEM) together will enhance your visibility among Google and other search engines
- Adding content and designing your website to cater to your ideal market (essential SEO) will result in Organic Clicks that cost nothing, but also require a lot of time and effort
- Paid (PPC/SEM) Clicks give you priority over the competition, including big nationally-recognized Real Estate websites like Zillow, Trulia, etc
- These together will result (pun intended) in more “Digital Real Estate” (wow another one…) and ultimately increased ROI with more eyes seeing your business!
- Emereald can help by making sure all listings among Google, Bing, and other search engines will reflect your business well and highlight You and Your Team as Local Experts
Revolving Value Proposition
Phase 1
Google, for example, is the #1 search engine because they cater to an audience that demands the best search results
Phase 2
In turn, Google will reward Real Estate websites with more Real Estate among search results if:
Phase 3
The Real Estate Website that offers useful content, has now earned the trust of Search Engines, and ultimately the user