Real Estate SEM

A Guide to Search Engine Marketing.

Written for Realtors®

Welcome to the world of Search Engine Marketing! You’re invited to browse our definitive guide to SEM – written only for Real Estate Brokers and Agents. This information can be leveraged to jump-start your Real Estate company’s presence among local & relevant search results. Discover Search Engine Marketing best practices and how Emereald’s Suite of Digital Marketing Products will invite prospects to choose YOU as their local Real Estate expert when it’s time to buy or list their home.

Why Realtors® Need Search Marketing
For starters, millions of North American home-shoppers search Google & other search engines for their next dream home by researching key terms such as “Houses for Sale”, or “Trusted Local Realtors” – It should be obvious that showing up at the top of each user’s search results is critical in beating your competition & winning more local home-buyer or seller leads!
Cut the Middle-Man
You have a huge advantage over Powerhouses like Zillow, Trulia, and Realtor.com. You’re the local Real Estate expert. Make sure everyone knows it & drive more qualified in-market home-buyers to convert!
Fire Up Your Engines
Turbo-Charge your local online presence & you’ll be doing victory laps around the neighborhoods that you know better than anyone! Google & Bing, among other Search Engines, should be utilized to establish your name & brand throughout the community. Most qualified prospects search online with region based terms and you are already one step ahead; Major Search Engines ALWAYS Favor LOCAL Businesses FIRST. Don’t be left out when someone wants to buy a home in your community.
SEM Packages & Pricing
Browse Emereald’s Real Estate SEM Products, Packaging, & Price Estimator

The Emereald Advantage
You’ve probably encountered many SEM companies that have tried to pitch you with “The Best”. Learn why Emereald makes the same claim, but this time supporting its claim as the preferred SEM provider for Realtors. You make the call!
Show Up When It Counts
We’ll learn how SEM & SEO work together to dominate the internet, and more importantly – Search Engine Results Pages (SERPS) to benefit you & your team. Consuming more Digital Real Estate allows much more opportunity by placing your business in front of home active home buyers & sellers upon getting serious with their house-hunting agenda.
Internet Marketing Resources
We’ve compiled a list of our favorite external resource to help with your Digital Marketing & SEM/PPC Success. Sure, they’ll direct you to another site – but we hope that our willingness to help will bring you back to learn even more about the world of Search Marketing for Real Estate!
Video: Real Estate SEM in 52 Seconds
Want to learn about how you can grow your Real Estate business faster than you’ve ever learned anything? Check out our 52-sec. video explaining exactly how Emereald’s SEM Products & Services help Realtors® improve their local Search Engine rank or position on Google & Bing.

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